Test Partnership provides science-led hiring assessments that help organisations make smarter and fairer recruitment decisions.
I led a full brand refresh, with the aim of modernising the identity while retaining the brand equity already established with Test Partnership’s clients. The updated logo evolves the original circular motif into a more contemporary mark, continuing to represent collaboration and partnership. The core green colour was preserved to maintain continuity and recognition.
The refreshed design system introduces a bold, science-inspired colour palette, balanced with warmer and more playful tones to keep the brand human and approachable. A modular visual language, inspired by data bars, measurement tools and scientific notation, reinforces the analytical foundations of Test Partnership.
Working from high-fidelity wireframes, I developed the UI design and applied the new brand system consistently across the website. This ensured the visual identity and interface design worked together to deliver a cohesive, intuitive and modern user experience.
AboutI’m Tor Ewen, a freelance designer and illustrator. My goal is to create work that feels joyful, human and easy to connect with.
My work spans branding, illustration, packaging and graphic design, always with the aim of helping brands communicate in a way that feels genuine and memorable. What I do Branding Illustration Packaging Design Editorial & Layout Selected Clients / Agencies Google, TIDE Banking, New Commercial Arts, The Brand Tech Group, Design Bridge and Partners, Harrison Fraser, Unsplash, Cunard, Double Decker.Contact torewendesign@gmail.com
YunoJuno LinkedIn Instagram Unsplash
Client Feedback I wholeheartedly recommend Tor as a design partner. Her understanding of our brand standards is exceptional, and she consistently delivers creative and spot-on concepts. What truly sets Tor apart is her ability to evolve and grow with us, anticipating our style while also encouraging us to explore new directions. Beyond her talent, Tor is an absolute pleasure to work with and possesses the valuable skill of versioning a theme comprehensively. Marie Van Blaricum Google, Senior Director of Global InsightsTor has worked on many designs for us for our sour beer collection and every brief has been delivered with creativity, accuracy in terms of artwork and always on time. She is an absolute pleasure to work with, understands what you need and has even been there for me on short deadlines! I wouldn't hesitate to recommend her, her adaptability to create something specific for us, away from her normal handwriting was seamless. Sally Stewart Brick Brewery, Brand Director