Illustration Illustrations for Nationwide’s rebrand with New Commercial Arts. In collaboration with illustrator Lisa Lanoe, I developed a library of illustrations that bring the refreshed brand to life across both digital and physical touchpoints. A defining feature of the style is the use of long shadows, created by the sun in the Nationwide logo. The sun serves as a fixed light source across the brand, giving the illustrations depth and consistency. Read more about the project here.
About
I’m Tor Ewen, a freelance graphic designer and illustrator. I create work that feels distinctive, human, and easy to connect with; whether it’s a memorable brand identity, packaging with bold personality, or an illustration system that makes complex ideas simple.
My work spans illustration, packaging, branding, and graphic design, always with the aim of helping brands communicate in a way that feels genuine and memorable.